AC Milan and Sorare are revolutionizing the world of digital collectibles with the introduction of 3D Augmented Reality (AR) NFT soccer cards. This groundbreaking collaboration promises an immersive experience for fans, bridging the gap between the digital and physical worlds through an innovative mobile app.
Sorare, a global leader in sports entertainment, has unveiled its cutting-edge 3D digital soccer cards enhanced with augmented reality (AR) features. This announcement follows a similar partnership with Premier League clubs. Starting from the 2023/24 soccer season, fans will have the opportunity to interact with these collectibles in the real world, thanks to Sorare’s mobile app.
Once again, Sorare demonstrates its position as an industry trailblazer by utilizing state-of-the-art technology to elevate fan experiences. AC Milan, as the first Italian team to join this pioneering initiative, will see its roster of soccer legends like Rafael Leao, Theo Hernández, and Christian Pulisic immortalized in 3D digital cards.
This technological synergy enables fans to virtually bring their favorite players into real-world settings, seamlessly blending digital fandom with tangible experiences.
Beyond their collectible appeal, these next-generation 3D cards, adorned with captivating designs and vibrant colors, offer fans the chance to unlock extraordinary experiences. These experiences include VIP tickets and even the opportunity to travel with the AC Milan team to away matches, providing not just ownership but meaningful engagement with the collectibles.
For those eager for a digital adventure, Sorare has devised an online treasure hunt set to commence in September. Participants are invited to decipher teaser videos released weekly on social media, uncovering hidden words. Successful treasure hunters will not only claim exclusive 3D cards but also win tickets for an exhilarating trip to witness AC Milan compete in a European match. This innovative collaboration between AC Milan and Sorare marks a significant step forward in the world of digital collectibles, offering fans an exciting and immersive way to connect with their favorite soccer team and players.



