Jeff Burton, a well-known figure in the gaming industry for his co-founding role at Electronic Arts (EA), has recently become a part of P2Earn, a Canadian blockchain gaming company. He has taken on the position of Chairman of the Board of Advisors within the organization.
P2Earn is a gaming guild that focuses on Web3 technology and aims to provide gamers with a platform, gaming equipment, and access to gaming non-fungible tokens (NFTs) in exchange for a percentage of their earnings. The guild has revealed its plans to launch on Polygon, a scaling solution on the Ethereum network, by the end of the second quarter of 2023.
Burton expressed his excitement about joining P2Earn’s advisory board, emphasizing his belief that play-to-earn gaming is poised to become mainstream. He sees the concept of players earning a share of the profits through gameplay as the future of all gaming. Burton holds an optimistic view of guild models, recognizing them as an opportunity to establish a new economy and foster social mobility.
Looking at Burton’s professional background on LinkedIn, his interest in cryptocurrencies can be traced back to at least 2017. He has previously served on the Board of Advisors for BitDegree, a platform that offers cryptocurrency-related courses. Currently, Burton also holds the position of Chairman of the Board of Advisors for Engines of Fury, a crypto game based in Lithuania.
Alex Lineton, the CEO of P2Earn, disclosed that the company has plans to bring more industry veterans onto its board. Lineton expressed his enthusiasm for having Jeff Burton as Chairman of the Board of Advisors, emphasizing the immense value of Burton’s experience and network as they prepare for the full public launch of the P2Earn gaming guild. Lineton considers Burton’s reputation in the industry to be legendary and anticipates that his involvement will greatly contribute to the next phase of the company’s growth.