In a groundbreaking move, rap icon Snoop Dogg announces the release of an exclusive non-fungible token (NFT) series, the Snoop Dogg Passport Series. This innovative venture combines the world of NFTs with concert experiences, granting fans a virtual passport to Snoop Dogg’s highly anticipated summer tour.
Dynamic NFTs that Evolve
The Snoop Dogg Passport Series is designed to “evolve with each place Snoop stops on tour,” providing an immersive behind-the-scenes experience for dedicated fans of the music legend. Exclusivity lies at the core of this initiative, with Passport holders gaining access to restricted content, exclusive merchandise, and digital art.
The summer tour is set to commence on July 7 in Vancouver, and the Passport Series serves as a dynamic and collectible memento, transforming into an evolving tour poster that documents Snoop Dogg’s travels and performances.
Moreover, Calvin Broadus Jr., known as Snoop Dogg in the music industry, introduces Snoop Selects. This curated collection of NFT artwork personally chosen by Snoop will be airdropped to all Passport holders, enhancing their overall experience.
The Collaborative Creation
The Passport Series is a result of a collaboration between the artist, Web3 platform Transient Labs, and talent agency WME. Chris Ostoich, COO of Transient Labs, has played a pivotal role in engineering this groundbreaking series.
Fans eager to partake in this unique experience can purchase the Passport for approximately $42 or 0.025 ETH. The acquisition process can be facilitated through Crossmint, an NFT payment processor, or various crypto wallets.